Wednesday, October 30, 2019

The Buffalo Soldier Essay Example | Topics and Well Written Essays - 1250 words

The Buffalo Soldier - Essay Example It was within this particular cauldron of hostile activity that the 9th and the 10th regiment would prove their mettle. Although there is no clear agreement with regards to where the term â€Å"Buffalo Soldiers† came from, it has been surmised that this was a term bequeathed to these regiments by the flows they so often fought. One particular account states the fact that after an attack by Cheyenne braves, attacked a contingent of hunters that were being protected by two members of the 10th regiment (Renard 707). The attack lasted for well over an hour with over 70 Cheyenne warriors seeking to kill both the hunters and their military escort. However, regardless of how hard they tried, the members from the 10th regiment fought valiantly and refuse to give up even in the face of overwhelming seemingly hopeless odds. Ultimately, one of the soldiers which is been described within the previous story, suffered from a bullet learned to his shoulder and up to 11 lance wins over his en tire body; nonetheless, he fought on with nothing short of a pistol and his saber. It is without question that due to this level of heroism, the renowned to which both enemy and friend alike the stowed upon the African-American soldier within the United States Army was born (Schubert 1219). Moreover, from such a interaction, it is oftentimes said that the Cheyenne warriors, upon returning to their tribe, noted that they had faced a soldier unlike any they had ever faced before; one that fought like a buffalo. However the term was coined, the name stuck in Buffalo soldiers were from then on used as a synonym for African-American soldier serving United States Army specifically black regiments. Perhaps even more importantly from historical and civil rights...From the brief analysis that has thus far been presented, the reader can see and understand why the actions that were undertaken by the 9th and 10th cavalry units earned such a monumental degree of renowned. Ultimately, yonder mere ly fighting for their country and exhibiting extraordinary gallantry and bravery in the face of oftentimes seemingly insurmountable odds, the Buffalo soldiers were able to prove to their military counterparts, as well as many individuals within society, that the African-American citizen was every bit as talented, gallant, intelligent, and determined as his white counterpart. Unfortunately, it would take another nearly 100 years in order to see African-American and white society integrate; however, the Buffalo soldiers and their sacrifices were in importance that healing post-war scar and moving the United States military in a more progressive and realistic direction.

Monday, October 28, 2019

Aldi and Lidls Market Strategy: A Comparison

Aldi and Lidls Market Strategy: A Comparison Aldi and Lidl are both successful grocery retailer stores that started off their business in their home country Germany and ended up expanding their markets to almost all parts in Europe. In case of Aldi, they even have their stores in Australia and Unites States. They both had the perfect market strategies for their grocery retail store that helped them increase their profits on a larger scale. While Aldi followed a Hard discount strategy, Lidl followed a Soft discount strategy. Because of their huge success, the companies are now trying to enter the markets of Russia, Croatia, Mexico, Brazil etc. ALDI: Aldi is a German grocery retail store that offers HARD discount i.e. they sell less number of items (store brands) at a very cheap price which increases their profit. Aldi was founded by Karl and Theo Albrecht in the 1960s. Aldi is short name for Albrecht Discount. They had a simple strategy of increasing their sales volume and profit by subsidising the prices of the product. They had a minimalistic approach wherein they did not spend much on the store design, customer care or advertisement. They sold their products in warehouse like stores. By decreasing the prices of the products, they were able to sell more number of products and hence larger profit. Their target consumers were the average budget consumers who prefer quality products at lower prices. They followed the theory of economies of scale. If we were to compare Aldi and Lidl in terms of their sales volume, Aldi could be found to have more market in Germany than in a foreign market. Lidl could be seen to have more sales volume in foreign markets than Aldi. Aldi has now reached market saturation on Germany and is now looking forward to expand their markets further and target a different audience. They had a turnover of  £2.76bn in 2011 (The Grocer, 2011). Aldi has over 9000 stores all around the world now. LIDL: Lidl is also German grocery retail store that offers SOFT discount i.e. they sell larger number of items that include both branded products and store products at lower prices. Lidl was opened in 1973 by Dieter Schwarz in Ludwigshafen, Germany. Lidl entered France in 1988. They now have stores almost all over Europe and also in some parts of South America. COMPARISON- SALES VOLUME: If we were to compare Aldi and Lidl in terms of their sales volume, Aldi could be found to have more market in Germany than in a foreign market. Lidl could be seen to have more sales volume in foreign markets than Aldi. REASONS WHY ALDI AND LIDL CHOSE GREENFIELD INVESTMENT STRATEGY: Greenfield investment strategy is where a company buys a land and builds its store from zero level. Aldi had a strategy of buying lands in remote districts or in regions where the cost of property is low so as to spend minimum and gain maximum. Greenfield investment strategy helps the company to integrate with the culture of a foreign market i.e. if they are targeting a foreign country. Companies could even get tax subsidies from the foreign country they are trying to penetrate on the basis that they provide employment to the locals there. Employing locals is even more beneficial as they help in better understanding of the culture in the foreign land which could in turn help in adapting and modifying their products and strategy according to the cultural differences. Aldi and Lidl were able to adapt better to the foreign markets because of this strategy as it helps in a better understanding of the market in terms of customer preferences and tastes. This strategy had a positive impact on emerging markets as there was generation of employment, exchange of knowledge and increase of living standards. Hence, the Greenfield investment strategy was beneficial to Aldi and Lidl as their primary market strategy while entering a foreign market. TO IMPROVE ITS IMAGE OF AN UNDERCLASS DISCOUNTER IN THE U.K AND IN SWITZERLAND, WHY ALDI ENLARGED ITS PRODUCT RANGE AND OFFERED A HIGHER SERVICE LEVEL TO CUSTOMERS? PROBLEMS AND RISKS ASSOCIATED: Aldi had to depart from its hard discount strategies it had back there in its home country Germany. Of course they had to come up with new strategies to survive and to make profits in the new foreign market. When they entered the UK and Switzerland, they had to face competitions from the local brands already situated there. Also in UK, cheaper goods were looked upon as low in value and quality. Hence Aldi had to increase the prices of goods so as to attract the consumers and ensure that they sell quality products. Only recently they increased the price of milk again in September, 2012. They did this so as to breakdown the image of an UNDERCLASS discounter. Prices in the UK and Switzerland are almost two times of that in Germany. Aldi also did some advertising campaigns to attract customers. In UK they started offering wide options of meat products. The sales have doubled in the UK as of 2012 survey. Aldi also had to adapt their products to suit the customer needs. They did not sell G erman products; instead they relabelled them in Switzerland and also sold regional products to satisfy the customer demands and tastes. This shows the importance of having and understanding strategies to be a winner in a foreign market. RISKS- Since Aldi is breaking way from its image of a hard discount provider and changing its strategy to survive the foreign market by increasing its price range, it could lose its customers to Lidl. In foreign markets like the U.K and Switzerland, Aldi no longer stands as an example of hard discount strategy. They spend money on customer service, advertising campaigns, store building and designing following which increase the selling price of the goods. They now sell quality products at high price. They have started un-using the very basic strategy- selling at low prices for increased profits-for which they were known. Because of their changed image, they are at risk of losing their customers. INTERNATIONALISATION OF LIDL- FAST PUSHING AND ALDI- SLOW AND WELL- CONSIDERED? REASONS? It is true that the internationalisation process of Lidl is fast and pushing while that of Aldis is slow and well considered. Aldis slow and considered approach is quite evident from the fact that it enters a foreign market with a gap of around 10 years. Aldi initially operated in Germany only. It moved to Austria only in 1967 i.e. seven years after its opening and success in the home country Germany. After ten years in Austria it entered the US market. This shows that Aldi first studies the foreign market, the scope for their growth, identifies the target consumers and come up with strategies before venturing into a foreign market. As the case study mentions, in Switzerland, Aldi first targeted German speaking regions of the country following which they penetrated their expansion. Aldi is quite cautious before venturing into a foreign market as clearly shown by the examples above. Lidl on the other hand is quite fast in their approach. They follow a sort of trial and error method. This could be seen by the way they entered Poland and Norway. At times it worked for them, but at times it has also led them to huge losses (for e.g. in Norway) In 2007, when they expanded to Poland, they were able to make huge profits as compared to the rival Aldi. This is because when Lidl entered Poland, there were lesser or no competition in the market and they were able to get a fresh start and attract customers with offers that were new for the Polish customers. On the other hand, Aldi had to face more competition as by the time they entered, the markets had matured and saturated with more competitors. But this kind of adventurous venturing could also be harmful at times for example, in Norway in 2008; Lidl had to sell its stores to the local competitor Rema due to the failure of their strategies. First of all Norway has a unique population density spread and a different geographic location. Because of this the logistics and implementation became costlier and led to losses. The location of the shop was also seen as wrong by Werner Eversten (Head of Lidl, Norway). Also there were some internal management problems like, the top management officials kept changing which in turn affected the strategy and planning process of the company. ADVANTAGES AND DISADVANTAGES OF ALDIS STRATEGY. WHICH STRATEGY DO YOU RECOMMEND TO LIDL IN TERMS OF ITS GEOGRAPHICAL PRESENCE UNTIL 2020? Aldi is known for its well-considered approach. It still has more foreign markets other than in Europe as compared to Lidl. Advantages: Since they go for deep study of the market, the strategies required and the local demands of a foreign market, it works positively for the company as they are able to adapt to a foreign market in a better manner. Venturing into markets like the US added to their profits because they were first to offer discounts and they experienced the First mover advantage. They had fewer competitors there. They work on the theory of economies of scale and penetrate into new markets where this is a new and a strategy never heard of. They avoid risks by carefully studying and analysing the market. DISADVANTAGES: When Aldi entered foreign markets, it had to change its strategies to adapt to the customer demands of that country. As a result it had to bring in customer service schemes, advertisements, pamphlets, store designing which increased their expense. They had to increase their prices to cover for this thus shifting from their hard discount strategy. Due to this they could lose the customers in the lower income strata of the society. They will have to face the common and obvious risk of internationalisation i.e. understanding cultural differences (like in the UK) and facing the local competitors. Strategy for Lidl: Lidl has always entered foreign markets in haste. It never considered the market demands or analysed the scope or the strategies. This could do harm to the company like it did in Norway where they had to sell off around 50 stores. They open a large number of stores simultaneously in a foreign environment which is quite risky and could lead to huge losses and debts. They could have analysed more on the cultural aspect and customer tastes/preferences of the people that exist in a foreign market. They could open a few outlets initially to study the level of acceptance of their store in the foreign market and then go for gradual increasing in number of stores. They could also analyse a foreign market before they enter so as to adapt well into the market and have better strategies. They could consider the location and geography of the country before they venture to avoid huge risks. Lidl could also consider entering emerging markets like India, China, and Brazil where there is a huge market for discounted items. If they could have a well-planned strategy before they enter these markets, they could make huge profits. For example, in India, there is a large young population who are attracted to foreign store outlets and also middle-class population that prefer items in low prices. There is a promising and potential market for Lidl in India and also in China. They could have to deal with the cumbersome regulations by government but with perfect implementation of strategies, they could be a huge success there.

Friday, October 25, 2019

Chaucers Parody To Courtly Love Essay -- English Literature Chaucer E

Chaucer's Parody To Courtly Love After the Knight tells his story, the Miller insists very rudely to tell his tale. Chaucer uses the aspect of courtly love which is found in the Knights tale and makes a parody of it; He uses the Miller?s character to mock the Knights idea of courtly love. Miller describes the heroine of his story Alison, as a wife of an older man and also an infidel. She?s compared to a ?wezele? sly and cunning. The description of Alison clearly indicates that she is very different from an innocent girl from courtly love stories instead she?s well aware of her husbands jealousy and wears elaborate cloths to show off her beauty. ?Of col-blak silk, withinne and eek withoute? Alison shows off that she?s rich by wearing the most expensive fabric of silk at the time, again this adds to the opposite side of courtly love romances in which the girl would not show off but in fact stay unaware of such matters as the character of Emily in the Knights tale. Miller then uses two male Characters who show great admiration for Alison but unlike the love ...

Thursday, October 24, 2019

Someone I Admire

Among the teachers I have encountered through my school life, Mrs. Smith is the one that I most admire. She was one of my English teachers in junior high. In contrast to other teacher's apathy, her vitality always refreshed the atmosphere in our classroom. Moreover, her enthusiasm and thoughtfulness warms my heart to this day. Mrs. Smith's charisma won everyone's appreciation soon after she began teaching us. Since she was not our first English teacher, everyone had a skeptical eye on her in our very first class. Sensing our doubts, she began the class with a guessing-people game. She asked us to write down characteristics about ourselves on a small piece of paper, which was read aloud to the class as a clue to identify the person. We had great fun that day due to her ingenuity to grasp what we wanted. Afterwards, the contempt students used to hold toward her was nowhere to be found. The energy and passion Mrs. Smith possessed when teaching was unbelievable. The more days she spent with us, the more I noticed a distinctive quality of hers that truly amazed me. No matter what the weather was like and how she was feeling, she was always in high spirits when she entered the classroom, as if she was ecstatic to see us. Besides, she encouraged us to interact with her; therefore, the class was by no means serious and tense, but very enjoyable and inspiring. Mrs. Smith used clever techniques to arouse our interest in learning English. Quizzes are an indispensable element of a class, but Mrs. Smith added them with her own illustrations to make them more fascinating. She also printed many handouts, adorned with her amusing drawings, to provide the information missing in the textbook for us. In short, she had the magic to transform something painstaking into something pleasurable. Furthermore; she introduced lots of English songs to us in her class. Whenever we started a new lesson, she would come up with songs whose themes or lyrics were related to what we were learning. The songs were so fantastic that everyone took delight in listening to them and enhancing our vocabulary from the lyrics. Through her instruction, my love for English that year was resurrected. The consideration Mrs. Smith showed us outside of the classroom was moving. The third year of junior high was difficult to most of us, for studying was the only proper thing we could in order to prepare ourselves for high school. Exhausted from the schoolwork, some students were extremely depressed. Mrs. Smith perceived their low spirits and encouraged students to go to her office and talk about their problems. Incredibly, she became the spiritual pillar of the class. Moreover, she intervened in disputes among students and cheered for us in every tournament at sports meets. Another unforgettable thing she did was write a card for every student at Christmas. I was close to tears when she handed the card to me, for no other teacher had ever treated me with the consideration that she did. Mrs. Smith has created the model of an excellent teacher to me. Her teaching skills and attentiveness are etched eternally in my mind. Now when I teach students, I strive for devoting the best of my patience and effort in honor of her. Someone I Admire Among the teachers I have encountered through my school life, Mrs. Smith is the one that I most admire. She was one of my English teachers in junior high. In contrast to other teacher's apathy, her vitality always refreshed the atmosphere in our classroom. Moreover, her enthusiasm and thoughtfulness warms my heart to this day. Mrs. Smith's charisma won everyone's appreciation soon after she began teaching us. Since she was not our first English teacher, everyone had a skeptical eye on her in our very first class. Sensing our doubts, she began the class with a guessing-people game. She asked us to write down characteristics about ourselves on a small piece of paper, which was read aloud to the class as a clue to identify the person. We had great fun that day due to her ingenuity to grasp what we wanted. Afterwards, the contempt students used to hold toward her was nowhere to be found. The energy and passion Mrs. Smith possessed when teaching was unbelievable. The more days she spent with us, the more I noticed a distinctive quality of hers that truly amazed me. No matter what the weather was like and how she was feeling, she was always in high spirits when she entered the classroom, as if she was ecstatic to see us. Besides, she encouraged us to interact with her; therefore, the class was by no means serious and tense, but very enjoyable and inspiring. Mrs. Smith used clever techniques to arouse our interest in learning English. Quizzes are an indispensable element of a class, but Mrs. Smith added them with her own illustrations to make them more fascinating. She also printed many handouts, adorned with her amusing drawings, to provide the information missing in the textbook for us. In short, she had the magic to transform something painstaking into something pleasurable. Furthermore; she introduced lots of English songs to us in her class. Whenever we started a new lesson, she would come up with songs whose themes or lyrics were related to what we were learning. The songs were so fantastic that everyone took delight in listening to them and enhancing our vocabulary from the lyrics. Through her instruction, my love for English that year was resurrected. The consideration Mrs. Smith showed us outside of the classroom was moving. The third year of junior high was difficult to most of us, for studying was the only proper thing we could in order to prepare ourselves for high school. Exhausted from the schoolwork, some students were extremely depressed. Mrs. Smith perceived their low spirits and encouraged students to go to her office and talk about their problems. Incredibly, she became the spiritual pillar of the class. Moreover, she intervened in disputes among students and cheered for us in every tournament at sports meets. Another unforgettable thing she did was write a card for every student at Christmas. I was close to tears when she handed the card to me, for no other teacher had ever treated me with the consideration that she did. Mrs. Smith has created the model of an excellent teacher to me. Her teaching skills and attentiveness are etched eternally in my mind. Now when I teach students, I strive for devoting the best of my patience and effort in honor of her.

Wednesday, October 23, 2019

Die Frau Ohne Schatten

Die Frau Ohne Schatten, since its elements appear to be similar to those of fairy tales, but with a darker twist, implies the concept of penance, human corruption and agony. The characters symbolize several flaws of humanity that tend to have destructive consequences. The empress and the nurse for instance epitomized the corrupt tendencies of humans, particularly those seated in power as the latter parts of scene one's act two showed the empress and the nurse display innovation and creativity in achieving their self-serving ends.In addition, the troubled state of the empress while posing as a servant for the dyer's family went to show that she refuses to give up the royal and glamorous life despite the importance of the consequences at stake. The dyer's familial and economic conditions in the presentation meanwhile resembles the suffering and torment as experienced by humans especially the middle to lower class members of society.The physical deformities of the three brothers, as wel l as the poverty stricken life of the dyer's family reflect the brutal reality of human life. The dyer's wife's sudden attack of consciousness when hearing the lamentations of the unborn children however mirror fear in a general context simply because she fears responsibility over something she has not yet experienced and understood.Likewise, humans also fear something they do not understand or have not yet experienced, a prime example of such fear is on the concept of death which often becomes the center of people's misconception. In the third act it is the spiritual element which offers the solution, that souring into the regions of light and harmony, the succession of fairytale pictures, the intervention of the children’s voices, all these varying elements combined will not fail to engage the public, even supposing the music were to fall off (without a doubt it will not).Nevertheless, one, on any account, should not be daunted, either by personal doubts (regardless if an i ndividual, no matter how good his inspirations may be, always plunders himself or herself down in to the abyss of malcontentment), or even by the possible rash, all-too-spontaneous verdict of the wife. A direct comparison between what still remains to be done and what has already been successfully accomplished, in this case with the trio in Rosenkavalier, is invariably dangerous.The comic opera's situation is a sentimental one, while Die Frau ohne Schatten is heroic and spiritual, akin to the atmosphere of Fidelio or The Magic Flute. One lesson, as was seen, drew from textual accounts, namely that it is not the situation itself so much which compellingly operates upon the composer’s imagination, but the action wording of the libretto. Strauss' entails in his July 28, 1916 letter that â€Å"Characters like the Emperor and Empress, and also the Nurse, can’t be filled with red corpuscles in the same way as a Marschallin, an Octavian, or an Ochs.No matter how I rack my br ain and I’m toiling really hard, sifting and sifting my heart’s only half in it, and once the head has to do the major part of the work you get a breath of academic chill ( what my wife very rightly calls ‘note-spinning’) which no bellows can ever kindly into a real fire. Well, I have now sketched out the whole end of the opera and it’s got verve and a great upword sweep but my wife finds it cold and misses the heart-touching flame-kindling melodic texture of the Rosenkavalier trio. I’m willing to believe her, and I keep probing and searching but believe me does not go to music like†. Strauss 28. 7. 1916 pp. 258). Orchestra in Die Frau ohne Schatten was primarily used for dramatic purposes, to emphasize more emotion (Corse, 112).Strauss also utilized orchestration for the sake of character build (Corse, 112), considering that Die Frau ohne Schatten has five main characters, the absence of orchestration may cause confusion on the part of the audience specifically on distinguishing the main characters and their respective representations, such as the case of the the dyer's wife and the empress who both sing in the high dramatic soprano voice range..